Glossary of Media Terminology

As requested I have put some media terminology on here. I will add to it as we go along.

Diegetic - sound that is recorded at the scene that characters can hear
Non Diegetic - sound that is added at editing such as music and sound effects
Synchronous sound - sund that is amplified for effect and is seen as part of the narrative
Asynchronous - sound that is part of the narrative but not seen on screen
Mise en scene  - everything you can see in the shot eg lighting, props, setting, costumes, make up
Iconography - props that are associated with a particular genre
Semiotics - the study of the meaning of signs
Mode of address - the way a text speaks to e audience. The words used, the order of the words, the tone etc.
Niche - an audience with specific interests
Mass - a very large audience group covering many interests
Demographic - a group of people with similar characteristics or interests
Polysemic - multiple meanings
Anchor - to fix one meaning to an image by use of caption for example
Enigma - a puzzle or riddle, clue
Connotation - the meaning that is suggested by a sign
Genre - classifying media into groups that have similar characteristics
Generic conventions - features of texts that link it to that genre